{"id":2188,"date":"2021-11-26T10:46:42","date_gmt":"2021-11-26T02:46:42","guid":{"rendered":"https:\/\/effirox.com\/?p=2188"},"modified":"2025-07-17T18:04:41","modified_gmt":"2025-07-17T10:04:41","slug":"effirox-joins-ccfa-standing-council-reinforcing-leadership-in-retail-innovation","status":"publish","type":"post","link":"https:\/\/effirox.com\/de\/effirox-joins-ccfa-standing-council-reinforcing-leadership-in-retail-innovation\/","title":{"rendered":"Effirox Joins CCFA Standing Council, Reinforcing Leadership in Retail Innovation"},"content":{"rendered":"<p>Shanghai | November 25\u00a0\u2013 At the 6th Second Council Meeting of the China Chain Store &amp; Franchise Association (CCFA), Liang Bing, Deputy General Manager of Effirox\u00a0Technology, was elected as a Standing Council Member through anonymous competitive voting. This milestone marks Effirox\u2019s official entry into CCFA\u2019s core leadership, recognizing its industry contributions and positioning it as a key driver of retail innovation.<\/p>\n<p>&nbsp;<\/p>\n<p>About CCFA<\/p>\n<p>Established in 1997, CCFA is China\u2019s foremost retail authority, dedicated to:<\/p>\n<p>Advancing chain operations and policy advocacy<\/p>\n<p>Safeguarding member interests<\/p>\n<p>Fostering cross-industry collaboration<\/p>\n<p>As a Standing Council Member, Effirox\u00a0will now play a pivotal role in guiding industry standards, innovation, and sustainable growth.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-2189\" src=\"https:\/\/effirox.com\/wp-content\/uploads\/2025\/04\/\u5fae\u4fe1\u56fe\u7247_20250419105004.png\" alt=\"\" width=\"702\" height=\"464\" srcset=\"https:\/\/effirox.com\/wp-content\/uploads\/2025\/04\/\u5fae\u4fe1\u56fe\u7247_20250419105004.png 702w, https:\/\/effirox.com\/wp-content\/uploads\/2025\/04\/\u5fae\u4fe1\u56fe\u7247_20250419105004-300x198.png 300w, https:\/\/effirox.com\/wp-content\/uploads\/2025\/04\/\u5fae\u4fe1\u56fe\u7247_20250419105004-18x12.png 18w\" sizes=\"(max-width: 702px) 100vw, 702px\" \/><\/p>\n<p>Alignment of Visions<\/p>\n<p>Effirox\u2019s EPIIC Strategy (Environmental stewardship, Prosperity, Innovation, Integrity, Climate neutrality) resonates with CCFA\u2019s mission to:<\/p>\n<p>\u2714 Lead digital transformation through tech innovation<\/p>\n<p>\u2714 Build green, efficient ecosystems with partners<\/p>\n<p>\u2714 Bridge cutting-edge solutions (AIoT, SaaS) with retail needs<\/p>\n<p>&nbsp;<\/p>\n<p>Future Commitments<\/p>\n<p>Effirox\u00a0pledges to:<\/p>\n<p>\u2705 Deepen collaborations within CCFA\u2019s network<\/p>\n<p>\u2705 Accelerate retail\u2019s shift to digitalization, intelligence, and sustainability<\/p>\n<p>\u2705 Share expertise to fuel high-quality growth in China and globally<\/p>\n<p>&nbsp;<\/p>\n<p>\u201cThis role is both an honor and a responsibility,\u201d said Liang Bing. \u201cWe\u2019ll work with CCFA to shape a future where technology empowers every retailer.\u201d<\/p>","protected":false},"excerpt":{"rendered":"<p>Shanghai | November 25\u00a0\u2013 At the 6th Second Council Meeting of the China Chain Store &amp; Franchise Association (CCFA), Liang<\/p>","protected":false},"author":8,"featured_media":2825,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,3],"tags":[],"class_list":["post-2188","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-company-news"],"_links":{"self":[{"href":"https:\/\/effirox.com\/de\/wp-json\/wp\/v2\/posts\/2188","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/effirox.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/effirox.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/effirox.com\/de\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/effirox.com\/de\/wp-json\/wp\/v2\/comments?post=2188"}],"version-history":[{"count":1,"href":"https:\/\/effirox.com\/de\/wp-json\/wp\/v2\/posts\/2188\/revisions"}],"predecessor-version":[{"id":2190,"href":"https:\/\/effirox.com\/de\/wp-json\/wp\/v2\/posts\/2188\/revisions\/2190"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/effirox.com\/de\/wp-json\/wp\/v2\/media\/2825"}],"wp:attachment":[{"href":"https:\/\/effirox.com\/de\/wp-json\/wp\/v2\/media?parent=2188"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/effirox.com\/de\/wp-json\/wp\/v2\/categories?post=2188"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/effirox.com\/de\/wp-json\/wp\/v2\/tags?post=2188"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}