iRest Elevates Retail Excellence with Effirox Electronic Shelf Labels

Client: iRest Massage Chair
Industry: Premium Retail (Wellness & Lifestyle)
Location: Shopping Center Flagship Store
Solution: Effirox 7.5-inch & 2.9-inch Electronic Shelf Labels 

Challenge

iRest, a leader in luxury massage chairs, wanted to modernize its store to reflect its innovative brand. Paper labels caused clutter, wasted resources, and made real-time price updates impossible. They needed a dynamic, eco-friendly alternative to enhance operational efficiency and aesthetics.

Solution

iRest chose Effirox’s ESLs featuring e-paper display technology for their flagship store. Our digital price tags provided:

• Crystal-Clear Visibility: High-resolution e-ink displays ensured prices and promotions were easily readable under any lighting.

• Seamless Remote Control: Staff updated prices across the store instantly via Effirox’s cloud-based system, eliminating manual errors.

• Sustainable Advantage: The paperless e-paper display reduced waste, aligning with iRest’s eco-conscious values.

Results

1. Enhanced Brand Image: The sleek, uniform look of Effirox’s digital price tags elevated iRest’s premium store ambiance.

2. Efficient Pricing Management: Promotions and price changes were deployed in seconds, improving responsiveness to market demands.

3. Cost & Time Savings: Eliminating paper labels cut printing costs and freed staff from tedious manual updates.

Client Feedback

“Effirox’s ESLs transformed our store operations. The e-ink display is perfect for our high-end aesthetic, and remote updates save us hours weekly. It’s a game-changer for retail efficiency.”
— iRest Retail Operations Manager

Why Effirox?

Notre electronic shelf labels combine cutting-edge e-paper display technology with user-friendly software, making them ideal for brands like iRest that value innovation and sustainability.