{"id":3595,"date":"2025-05-11T18:33:03","date_gmt":"2025-05-11T10:33:03","guid":{"rendered":"https:\/\/effirox.com\/?post_type=portfolio&#038;p=3595"},"modified":"2025-07-19T11:23:06","modified_gmt":"2025-07-19T03:23:06","slug":"effirox-electronic-shelf-labels-empower-huawei-smart-retail-experience","status":"publish","type":"portfolio","link":"https:\/\/effirox.com\/fr\/case\/effirox-electronic-shelf-labels-empower-huawei-smart-retail-experience\/","title":{"rendered":"Effirox Electronic Shelf Labels Empower Huawei Smart Retail Experience"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3595\" class=\"elementor elementor-3595\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t<div class=\"elementor-element elementor-element-66ae5f7a e-flex e-con-boxed e-con e-parent\" data-id=\"66ae5f7a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b25fae4 color-scheme-inherit text-left elementor-widget elementor-widget-text-editor\" data-id=\"5b25fae4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"ds-markdown-paragraph\">Huawei operates numerous offline experience stores worldwide, showcasing cutting-edge products like smartphones, laptops, smartwatches, and fitness bands. To enhance operational efficiency and customer experience, Huawei sought a modern pricing solution to replace traditional paper labels. They partnered with <strong>Effirox<\/strong>, a trusted provider of advanced\u00a0<strong><a href=\"\/fr\/easy-to-use-digital-price-labels\/\" target=\"_blank\" rel=\"noopener\">electronic shelf label<\/a> <\/strong>systems, to implement a seamless, automated pricing display across their retail stores in some first-tier cities in China.<\/p><h3><strong>Customer Needs<\/strong><\/h3><p class=\"ds-markdown-paragraph\">Huawei needed a reliable and flexible\u00a0<strong>digital price tag<\/strong>\u00a0solution to:<\/p><ul><li><p class=\"ds-markdown-paragraph\"><strong>Eliminate manual errors<\/strong>: Reduce pricing mistakes caused by frequent product updates and promotions.<\/p><\/li><li><p class=\"ds-markdown-paragraph\"><strong>Improve efficiency<\/strong>: Enable real-time price updates across all stores to align with online pricing and promotions.<\/p><\/li><li><p class=\"ds-markdown-paragraph\"><strong>Enhance aesthetics<\/strong>: Adopt a sleek, uniform display to complement Huawei\u2019s premium brand image.<\/p><\/li><li><p class=\"ds-markdown-paragraph\"><strong>Support sustainability<\/strong>: Replace paper labels with eco-friendly, energy-efficient alternatives.<\/p><\/li><\/ul><h3><strong>Effirox\u2019s Solution<\/strong><\/h3><p class=\"ds-markdown-paragraph\">Effirox deployed its high-performance\u00a0<a href=\"\/fr\/easy-to-use-digital-price-labels\/\" target=\"_blank\" rel=\"noopener\"><strong>e-paper display<\/strong>\u00a0electronic shelf labels<\/a> in Huawei\u2019s stores, featuring:<\/p><ul><li><p class=\"ds-markdown-paragraph\"><strong>E-ink technology<\/strong>: Clear, glare-free\u00a0<strong>e-ink display<\/strong>\u00a0ensures readability in various lighting conditions while consuming minimal power.<\/p><\/li><li><p class=\"ds-markdown-paragraph\"><strong>Seamless integration<\/strong>: Effirox\u2019s ESL system synchronized with Huawei\u2019s POS and inventory management systems for instant price updates.<\/p><\/li><li><p class=\"ds-markdown-paragraph\"><strong>Customizable designs<\/strong>: Labels were tailored to display product details, promotions, and QR codes for an interactive shopping experience.<\/p><\/li><\/ul><h3><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-3596 aligncenter\" src=\"https:\/\/effirox.com\/wp-content\/uploads\/2025\/05\/IMG_20250506_191651.webp\" alt=\"\" width=\"600\" height=\"450\" srcset=\"https:\/\/effirox.com\/wp-content\/uploads\/2025\/05\/IMG_20250506_191651.webp 600w, https:\/\/effirox.com\/wp-content\/uploads\/2025\/05\/IMG_20250506_191651-300x225.webp 300w, https:\/\/effirox.com\/wp-content\/uploads\/2025\/05\/IMG_20250506_191651-16x12.webp 16w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/h3><p><img decoding=\"async\" class=\"size-full wp-image-3597 aligncenter\" src=\"https:\/\/effirox.com\/wp-content\/uploads\/2025\/05\/IMG_20250506_191949.webp\" alt=\"\" width=\"600\" height=\"450\" srcset=\"https:\/\/effirox.com\/wp-content\/uploads\/2025\/05\/IMG_20250506_191949.webp 600w, https:\/\/effirox.com\/wp-content\/uploads\/2025\/05\/IMG_20250506_191949-300x225.webp 300w, https:\/\/effirox.com\/wp-content\/uploads\/2025\/05\/IMG_20250506_191949-16x12.webp 16w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p><h3><strong>Results<\/strong><\/h3><p class=\"ds-markdown-paragraph\">By adopting Effirox\u2019s\u00a0<a href=\"\/fr\/easy-to-use-digital-price-labels\/\" target=\"_blank\" rel=\"noopener\"><strong>electronic shelf labels<\/strong><\/a>, Huawei achieved significant improvements:<br \/>\u2705\u00a0<strong>100% pricing accuracy<\/strong>\u00a0\u2013 No manual errors, ensuring consistency between online and offline prices.<br \/>\u2705\u00a0<strong>30% faster price updates<\/strong>\u00a0\u2013 Instant adjustments during promotions or stock changes.<br \/>\u2705\u00a0<strong>Enhanced customer engagement<\/strong>\u00a0\u2013 Interactive QR codes on\u00a0<strong>digital price tags<\/strong>\u00a0allowed shoppers to access detailed product info.<br \/>\u2705\u00a0<strong>Reduced operational costs<\/strong>\u00a0\u2013 Elimination of paper labels and labor-intensive price changes.<br \/>\u2705\u00a0<strong>Sustainable retailing<\/strong>\u00a0\u2013 Energy-efficient\u00a0<strong>e-paper displays<\/strong>\u00a0aligned with Huawei\u2019s green initiatives.<\/p><p class=\"ds-markdown-paragraph\">Huawei\u2019s partnership with Effirox demonstrates how\u00a0<strong>electronic shelf labels <\/strong>can revolutionize retail operations. With\u00a0<strong>e-ink display<\/strong>\u00a0technology and seamless automation, Effirox\u2019s solutions help global brands like Huawei deliver a smarter, more efficient shopping experience.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"wd-negative-gap elementor-element elementor-element-604db550 e-flex e-con-boxed e-con e-parent\" data-id=\"604db550\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7057438 wd-width-100 elementor-widget elementor-widget-wd_title\" data-id=\"7057438\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"title-wrapper wd-set-mb reset-last-child wd-title-color-default wd-title-style-default 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class=\"jet-form-builder__label\">\r\n<div class=\"jet-form-builder__label-text\">Votre site Web<\/div><\/div><div class=\"jet-form-builder__field-wrap\">\n\t\t\t\t<input name=\"your_website\" id=\"your_website\" type=\"text\" data-field-name=\"your_website\" class=\"jet-form-builder__field text-field\" data-jfb-sync=\"null\" autocomplete=\"off_6o4YCmyh\">\n\t\t\t\t\t<\/div>\n<\/div>\n\n<div  class=\"jet-form-builder-row field-type-select-field wp-block-jet-forms-select-field\">\n<div class=\"jet-form-builder__label\">\r\n<div class=\"jet-form-builder__label-text\">Quel produit vous int\u00e9resse ? <span class=\"jet-form-builder__required\">*<\/span><\/div><\/div><div class=\"jet-form-builder__field-wrap\">\n\t<select class=\"jet-form-builder__field select-field\" required=\"required\" name=\"what_product_are_you_interested_in\" data-field-name=\"what_product_are_you_interested_in\" id=\"what_product_are_you_interested_in\" data-jfb-sync=\"null\">\n\t\t<option value=\"Electronic Shelf 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